Google To Scrap PageRank?
You heard it here first. Google are going to get rid of page rank, or are they?
Page rank is a constant problem for the Google algorithm. Having to decide the importance of a site, by the importance of the sites that link to it.
Are these links genuine? or have they been purchased? or are they 3 way links? Are sites buying links for pagerank, or for traffic, who can tell? Google certainly cant.
High page rank sites usually get high traffic, so how do you decide who is buying for pr, and who is buying for traffic. Who does Google penalize, and who does Google ignore.
Google attempted to combat pr manipulation by introducing the rel="nofollow" attribute in 2005, but this hasn't stopped the problem.
The only answer to this problem as far as I can see is to scrap the page rank altogether. Or at least make it a secret. Without the ability to check a sites page rank, webmasters and site owners will not be able to try to influence the Google algorithm, by getting links from high page rank sites, and attempting to manipulate the Google search results in their favour.
If webmasters and site owners were prevented from knowing the importance of a site in Googles eyes, then the Google search results would be less prone to manipulation, and would result in a more accurate set of search results.
Page rank is a constant problem for the Google algorithm. Having to decide the importance of a site, by the importance of the sites that link to it.
Are these links genuine? or have they been purchased? or are they 3 way links? Are sites buying links for pagerank, or for traffic, who can tell? Google certainly cant.
High page rank sites usually get high traffic, so how do you decide who is buying for pr, and who is buying for traffic. Who does Google penalize, and who does Google ignore.
Google attempted to combat pr manipulation by introducing the rel="nofollow" attribute in 2005, but this hasn't stopped the problem.
The only answer to this problem as far as I can see is to scrap the page rank altogether. Or at least make it a secret. Without the ability to check a sites page rank, webmasters and site owners will not be able to try to influence the Google algorithm, by getting links from high page rank sites, and attempting to manipulate the Google search results in their favour.
If webmasters and site owners were prevented from knowing the importance of a site in Googles eyes, then the Google search results would be less prone to manipulation, and would result in a more accurate set of search results.
posted by By Mike Carter at
8:00 PM
0 Comments:
Post a Comment
<< Home